The Anti-saggy pants campaign kicked off Monday in Houston, TX with billboards encouraging people to tighten their belts.
The larger than life advertisements will have three slogans, "Don't Be Lame Elevate Your Game," "Represent Yourself Like You Present Yourself," and "That's Not Hip-Hop That's Flip Flop."
While the campaign does acknowledge that saggy pants are not exclusive to those that listen to hip-hop music, it contends that hip hop music has a large stake in the saggy pants arena.
Some rappers have a lot to say about the saggy baggy pants ban.
"You know you like to let it sag low, 'cause you like your pockets to be down by your knees and your belt to be right up under your @$$, but don't have your bootie hangin out," Atlanta rapper Yung Joc said.
Other rappers along with attorney's question the legal validity of the campaign. Attorney's believe their could be challenges in enforcing a law that dictates how ones clothes should fit.
It's gonna be hard to enforce," Rapper Chamillionaire said. "How do you know how far is too much? That sounds crazy to me. What's next?"
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